Video is becoming a very powerful tool in online marketing and thus, in marketing yourself.

Just in my job hunting, I have realised that to make myself more marketable I require a video resume to introduce myself to others and establish a connection especially if im looking outside of the area I reside.

Why video?

• It allows your prospective employer know who they are dealing with

• It allows you to build trust and acceptance with your employer

• It allows you to apply for work in another state

• It allows you to educate concepts that you couldn’t possibly do through a resume

• It allows you to build a relationship

You may be skeptical about video as a job hunting tool. Trust me, it does wonders for your applications and a $60 investment for a webcam is small considering it will put you at the top of the pile of resumes for the job.

There is a new website on the market called www.jobx.com.au which is taking full advantage of webcam resumes. This is the way recruiting is going. Recruitment companies that latch onto this will also benefit and those that are late adopters will fall behind.

So, where do I start?

You can start by buying a webcam and recording a weekly presentation with some tips on ‘storage solutions for your home’ or ‘how to remove wine stains off your shirts’ depending on what you specialize in. This is a good idea just to start.

Your video should be no longer than 90 seconds in length. You want to describe what you are best at, what you want to achieve and your qualifications.

Perhaps it is time for you to start thinking about how video can benefit you with your job hunting?